Perro have been contracted to deliver marketing strategy, brand, design and digital services for the European Regional Development Fund funded Eco Innovation project delivered by the University of Chester. The project is designed to provide businesses with access to...
These are some of the most common scenarios where a naming strategy could be appropriate. Start Up At start up or pre start phase, lots of important decisions are often made. Getting the right name from the outset will give your business or product more chance of long...
Brands should be created and developed with more than just customers or target audience in mind. When rebranding, it’s important to understand the different stakeholder groups. When an organisation undertakes a rebranding project research into various stakeholder...
Explore Lifelong Learning provides a stimulating, entertaining and varied programme of expert led learning created to challenge minds and deliver unique experiences. As well as expanding their minds, Explore members also expand their social circles through attending a...
[vc_row][vc_column][vc_single_image image=”4081″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Brand coherence ensures that when a customer or potential customer is reading some product literature, arriving at premises, talking on the phone to a...
