Explore Lifelong Learning provides a stimulating, entertaining and varied programme of expert led learning created to challenge minds and deliver unique experiences.
As well as expanding their minds, Explore members also expand their social circles through attending a dependable and reliable programme of events.
Explore asked Perro to help them to improve their marketing. Our brief was to help them to recruit new members as well as retain existing ones.
Through a series of interactive Workshops with members of the Explore team, we delivered a range of activities including developing a core idea and values, reviewing direct and indirect competition, creating a new pricing model and reviewing the existing brand and marketing material. We also presented and worked through our Market, Message, Medium process.
A report summarising the work and identifying key action points was created and presented to the board.
We’re continuing to work with Explore. Currently, we’re helping them to develop and implement a digital marketing strategy.
Click here to find out more about Lifelong Learning Newcastle and find out how you can try Explore for free.