In 2012 to reinforce and communicate the history and authenticity of their product, Perro rebranded Lindisfarne Oysters.

A website was also created to allow customers including individuals, restaurants, licensed premises and specialist wholesalers based throughout the United Kingdom to order and receive fresh oysters.

Recently Perro have updated the product packaging. The new packs which will replace previous polystyrene versions are made from more environmentally friendly, PEFC accredited plywood. The Lindisfarne Oysters brand identity has been screen printed onto the new packaging.