Engage Inspire Perform with Newcastle Science City

In September 2011 after going through a formal tender process, Perro were appointed to create a corporate identity and marketing stragey for EIP Group on behalf of Newcastle Science City.

EIP Group is a new unique business concept which aims to improve employee performance through delivering health and wellness programmes. Benefits that EIP Group's clients will receive include reduced staff sickness and absence, fewer medical insurance claims and a high financal return on investment.

Perro's work included creating a new name, a corporate identity, stationery and a series of sales and marketing material.

The corporate identity is clean and modern, using bright colours to improve stand out and increase memorability.